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Apr 26

DON’T DRINK THE L.E.A.N KOOLAID

By admin | Uncategorized

As part of its on-going existential struggle, IAB announced a program as an alleged action to “fight ad blocking”. That is the actual languge from the announcement, IAB is fighting ad blocking. I will show you in about 5 minutes why this program can’t work, and is a reactive attempt to maintain some remnants of […]

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Mar 17

Open Letter to IAB Sweden on Ad Blocking

By admin | Uncategorized

Malvertising as a threat to society According to a report, malvertising attacks are up 300% last year [1]. Malvertising is where malware is delivered either targeted or untargeted to a user device at any scale. Malware is intimately connected with cyberbreaches, causing damages of up to US$1 trillion per year[2]. One example of a malvertising […]

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